Yahoo Goes Live With New Search Format

Yahoo has now gone live with its new search format. There’s nothing radical or “game changing.” However, there are some nice upgrades and improvements. Most prominently, it features a new left column that allows users to filter results by Search Monkey content providers or refine by related concepts. It also features more prominent placement for Search Pad and an expansion of Search Assist. Yahoo says it has also improved image and video search and says speed and performance are better across the board.

Yahoo previewed these new features previously.  These changes are now in effect in the US, UK, France, Spain, Mexico, and India and will roll out more broadly to other markets in the near future. Overall there’s more visual appeal to the new format and the Search Monkey refinements are useful in most cases.

Below is an example search for Srinivas katam. Shortcuts remain at the top of results, now the center column:


Srinivas Katam

Do you need help growing your business? Srinivas Katam is a Digital Marketing Strategist and Consultant with over 200 successful SEO and Social Media client engagements completed. I’ve worked with brands across the world as a digital marketing consultant to deliver revenue growth from content-focused inbound marketing campaigns. He is an Innovative Marketer who specializes in digital marketing, specifically in social media, SEO and online strategy.

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