Google’s Chrome browser to drop secure label for all HTTPS sites

Google announced it is making changes to how Chrome, their web browser, labels HTTPS and HTTP sites in the future. Starting in September 2018, Google will be removing the “Secure” wording and HTTPS scheme in Chrome version 69. Plus, in July 2018 in Chrome version 68, Google Chrome will mark all HTTP websites as “not secure.”

Here is how the Chrome treatment for HTTPS pages will change:

Then, in October 2018 with Google’s Chrome version 70, Google will start showing the red “not secure” warning when users enter data on HTTP pages. Google said, “Previously, HTTP usage was too high to mark all HTTP pages with a strong red warning.” But the pendulum has swung to HTTPS, and now it feels comfortable going forward with this change.

Here is a GIF of this in action in Chrome 70 for HTTP pages with user input:

 

Srinivas Katam

Do you need help growing your business? Srinivas Katam is a Digital Marketing Strategist and Consultant with over 200 successful SEO and Social Media client engagements completed. I’ve worked with brands across the world as a digital marketing consultant to deliver revenue growth from content-focused inbound marketing campaigns. He is an Innovative Marketer who specializes in digital marketing, specifically in social media, SEO and online strategy.

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Do you need help growing your business? Srinivas Katam is a Digital Marketing Strategist and Consultant with over 200 successful SEO and Social Media client engagements completed. I’ve worked with brands across the world as a digital marketing consultant to deliver revenue growth from content-focused inbound marketing campaigns. He is an Innovative Marketer who specializes in digital marketing, specifically in social media, SEO and online strategy.