In digital marketing terms, we call it content curation.
The best content curation happens when you Build a fan following of people with a similar interest and share content that resonates with that audience.
Here are some strategies you can adopt to find best content for curation.
1. Follow facebook pages that matches with your audience interest, go to page feeds section where you can find only posts from pages you follow. Browse and share posts that you deem fit.
2. Go to BuzzSumo website , search for topics that interest you audience based on keywords. Buzzsumo creates a list of most popular content on social media based on keywords. Share posts that you deem fit for your audience.
3. Go to Alltop website for all the top stories. It curates the popular content from best sites around the world. You can find posts to share for almost any Niche.
4. feedly is a feed aggregator service that you can use to get updates about online magazines and blogs that you like to read. Create a list of such blogs and magazines that your audience may be interested in. You can directly share posts that you like on social media right from your feedly account.