SEMPO is proud to launch the 10th Annual SEMPO State of Search Marketing Survey 2015, in conjunction with Third Door Media (Publisher of Search Engine Land and Marketing Land). The survey is a continuation of SEMPO’s annual tracking of digital marketing trends including Search Engine Optimization, Pay Per Click Advertising, Social Media Marketing and other digital channels. The survey is unique in that it captures and segments data relevant for both marketers/clients and agencies. This edition includes focus on:
Digital channels utilized and changes in investment by channel/property
- Ability to measure return-on-investment (ROI) by channel/property
- Technology and tools utilized to manage channels/properties
- Resource/Personnel allocation and/or fees paid to third parties to manage channels/properties
- Prioritization of challenges in managing channels/properties
In return for your time, you will get access to a free, advance copy of the in-depth report, normally worth $400, when it is published. You will also be eligible to win a new iPad 3, courtesy of SEMPO or a FREE all-access pass to SMX West in San Jose, March 3-5, 2015.