Session 1: AdWords Academy Beginner Online Training
Dear Srinivas,
I sincerely hope you enjoyed our session today and have picked out at least a few of our tips for immediate
Implementation in your Google AdWords campaigns this week.
To attend the next session you must register for it here: https://www1.gotomeeting.com/register/617280784
During Session 2 we’ll cover:
Proper AdWords Account Set Up:
Creating a Campaign:
* Language and location targeting
- Targeting guidelines
- Excluding locations
- Making custom targeting
* Writing ad creatives
- Editorial policies
- Ad writing exercise
* Building a keyword list
- Best practices
* Match types
- Broad, phrase, & exact
- Negative keywords
* Setting bids and budgets
- Daily budget
- Minimum & Maximum bids
* Using the Traffic Estimator
Editing Campaign Settings:
* Basic settings
- Setting start and end dates
* Budget options
- Delivery methods + Standard & Accelerated
* Networds and Bidding
- Choosing content or search
* Ad scheduling
- Multiplying bids
- Setting times of day that you want your ads to run
* Ad Serving
- Setting ads to “Optimize” or “Rotate”
Register for the second session (you will not be able to access the second live, free session unless you register for it) at: https://www1.gotomeeting.com/register/617280784
If you’d like to gain access to the video recordings of all three sessions (perhaps one you want to watch again or one you’ll miss)
after each live session has ended, then the AdWords Academy training All Access Pass is for you.
Read more about it at:
http://www.roirevolution.com/google-adwords/adwords-training-page.htm
Register for your next training session or get the All Access Pass now!
Timothy Seward & The ROI Revolution Team
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