BRUSSELS–Microsoft plans to use telecomunications companies as a channel to promote Windows 7 for Netbooks.
Speaking to ZDNet UK at Microsoft’s Growth and Innovation Day in Brussels on Thursday, Neil Holloway, vice president for business strategy at Microsoft International, said the company was in talks with telecommunications companies and other service providers to work out how Netbooks running Windows 7, currently in beta, could be bundled with other hardware and services, in order to increase market reach.
“Microsoft is working with telcos as a specific channel,” said Holloway. “The way that Carphone Warehouse bundles phones, PCs, and laptops is phenomenal. We will do something slightly similar, and make some offer which includes Windows 7 and Windows Live.”