Practitioner Post: Adwords Auto-Tagging and URL Redirects

Published on July 17, 2008 by admin · No Comments

Posted by James Tipton, Google Analytics Team

Recently, I watched all 5 seasons of Angel on DVD, and now I’m watching all 7 seasons of Buffy the Vampire Slayer. (I realize that I’m going backwards, but I just had to know Angel’s back story.) If you’ve watched the shows, you know that the character Angel starts off as one thing and ends up as something completely different.

URL redirects are like Angel in this respect; they start off as one thing and end up as something else. In the process, Adwords auto-tagging (the “gclid”) frequently gets “slain”. Let’s look at how we can address the resulting reporting problems. More >>

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Practitioner Post: Adwords Auto-Tagging and URL Redirects

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